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Tier Members Portal
What’s more, should you progress through our Wine Club’s three tiers to become a Platinum member, you’ll enjoy 10% discount* on purchases from our online wine shop.
Best of all? Our Alvi’s Drift Wine Club requires no recurring membership fees.
*Excluding selected sales and promotions. Discount is automatically deducted at check-out.There are three tiers in the Alvi's Drift Wine Club: Bronze, Silver and Gold. New members start on Bronze and, as you earn points, you'll be able to move up the tiers to receive extra benefits and discounts.
To move up the tiers, simply shop in our online wine shop. You earn 1 point* for every R1 spent. As you move up the tiers, you'll be eligible for more discount on our wines.
* Your tier level is based on the amount spent in the last 12 months. If no purchases are made within a rolling 365-day period, your tier will automatically reset to Bronze. To keep your current tier, make sure to maintain your minimum points by making a purchase before the 12-month period ends.
Our Reserve range showcases a fusion of our trademark fresh, primary-fruit style – with just a hint of the luscious and opulent barrel-fermented style of our Albertus Viljoen Icon range.
The wine labels on bottles from our Reserve range feature an illustration of Alvi’s Drift, the low-water bridge over the Breede River cutting through the family farm. Our patriarch, Albertus Viljoen “Oupa Alvi” van der Merwe, was instrumental in having this bridge built back in 1930.
Oupa Alvi’s son Bertie started wine production on the family farm and today Bertie’s son, Alvi’s Drift winemaker Alvi van der Merwe produces the winery’s award-winning wines, enjoyed by wine lovers around the globe.